TRX acquires YBell Fitness to Enhance Functional Training Ecosystem

TRX acquires YBell Fitness to Enhance Functional Training Ecosystem

This is an exciting development for YBell investors as it will drive distribution of YBell internationally through TRX’s industry leading supply chain and globally recognised education certification.

I was delighted to work closely with YBell founder Aaron Lawrence, Rob Antulov, Jacanda Capital and TRX CEO Jack Daly on the transaction. I believe this will provide an excellent outcome for TRX and YBell investors.

As the first cash investor in YBell its been a pleasure seeing the company grow from an idea and prototypes into a globally successful, award winning company.

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